On June 7th, many companies, athletes, and fans shared their displeasure with the now infamous tweet made by CrossFit CEO Greg Glassman. The latest major brand to denounce what Glassman said and express changes were coming is Rogue Fitness. They shared an image of their logo with the following statement about their intentions moving forward.
“Rogue does not support the latest statements made by the CrossFit CEO, Greg Glassman.
His comments are unacceptable under all conditions.
The community is bigger than one person. The movement is stronger than one person.
Noone should be expected to tolerate anything that keeps us from moving forward as one.
1.0 Rogue Invitational will remove the CrossFit Logo from the 2020 event. We will only allow discussion of sanctioning with real discussion on the future
2.0 Rogue will work with the CrossFit Games leadership to determine the best path forward. We will fulfill the 2020 season for the athletes and the community. The future is dependent on the direction and leadership within CrossFit HQ. Rogue has been the equipment provider since 2010 and we believe it is part of our DNA. We hope there is a path forward.
We stand behind the community.”
Rogue was already preparing for next weekend’s Rogue Invitational, which was going to be an online competition this year. Many well-known competitors, including reigning Games champions Tia-Clair Toomey and Mat Fraser, are expected to be taking part. Outside of their own competitions, Rogue had been the provider of equipment for many events, including the CrossFit Games, over the last decade. The Columbus, Ohio based company also has been in that role for other major competitions like the Arnold Strongman Classic, World’s Strongest Man, and numerous powerlifting contests.
Rogue’s post was met by many supportive comments on the post including women’s Games Champions Tia-Clair Toomey and Camille Leblanc-Bazinet. Aside from Reebok, which had expressed that they would no longer work with CrossFit HQ after their current agreement ends, Rogue may be the best known company for their affiliation with the Games thanks to their plates and equipment utilized in almost every Games event. With both of those brands now expressing their potential or certain lack of participation going forward, fans and insiders of fitness are wondering what will happen to the Games going forward.
Featured image: @roguefitness on Instagram