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2.5 Million Live Views for 3rd Annual Rogue Invitational

November 1, 2021 by BarBend Team

The Rogue Invitational wrapped up on Sunday, awarding the largest-ever payout for an off-season competition in both CrossFit and Strongman. Fans came out in droves to watch a star-studded roster throw down in Round Rock, TX, and the livestream racked up several million views in aggregate. 

By the numbers: Rogue provided a free livestream on YouTube for all events and all divisions of the Invitational over three days. Twenty-four hours after the close of competition, here are the YouTube stats for the full live stream videos. 

  • Day 1: 1 million
  • Day 2: 888,992 
  • Day 3: 649,884

It’s also worth noting that the Rogue also released clipped versions of each event, totaling 612.9k views. However, those views were not accumulated live. 

•Note: These numbers are constantly updating and will continue to change. 

One big thing: The livestream numbers are good, but they pale in comparison to the CrossFit Games, which tallied nearly 10 million just for individual and team competitions on YouTube. 

  • For the most part, they surpass the viewership numbers we witness during the Sanctional season.
  • Rogue represents the pinnacle of licensed CrossFit events with a roster that should draw significant viewer interest. 
  • These numbers will continue to increase as YouTube catches up but even with a stacked roster and legends like Jason Khalipa and Rich Froning competing, they didn’t average a million per day. 

Why it matters: 1). Livestream views help gauge broad interest in CrossFit as a sport online and 2). Livestream views are also how events monetize sponsorship packages. Generally speaking CrossFit, as a whole, needs to see these numbers on average not just barely cracking a million, but in multiple millions.

BarBend

BarBend is an independent website. The views expressed on this site may come from individual contributors and do not necessarily reflect the view of BarBend or any other organization. BarBend is the Official Media Partner of USA Weightlifting.

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