Today we’re talking to Amanda Kohatsu, an elite powerlifter who’s also the owner and CEO of Doughnuts & Deadlifts, an apparel brand focused on the strength community. We chat about how Amanda took over Doughnuts & Deadlifts, the ups and downs of running an apparel brand focused around strength, and what balance really can and should mean to people who strength train. We also chat about SoCal versus NYC and share some funny stories about the origins of strength stereotypes.
On this episode of The BarBend Podcast, host David Thomas Tao talks to Amanda Kohatsu about:
- The origins of Doughnuts & Deadlifts (1:30)
- How Amanda became the owner and CEO of an existing strength sports apparel company (4:00)
- Who’s more sensitive: Powerlifters or CrossFitters? (9:15)
- Amanda’s own journey in strength sports (12:14)
- Her first 6-week powerlifting cycle (15:30)
- Why competing at an elite level doesn’t mean you’ll be in the best living condition of your life (18:20)
- Is fitness content turning into a vortex of the same stuff? (21:50)
- Debating New York City versus Los Angeles (24:30)
Relevant links and further reading:
- Follow Amanda Kohatsu on Instagram and also follow Doughnuts & Deadlifts
- Follow David Thomas Tao on Instagram and Twitter