Do you have some lofty New Year’s resolutions in mind? Or, maybe you’re looking to build out your home gym and missed the Black Friday fitness sales? There’s no better time than the start of a brand new year to begin working toward some new fitness goals.
The new year is the perfect time to find the best discounts on exercise equipment and after doing some extensive research, we’ve gathered all the best deals. Keep reading to learn more on this year’s best New Year’s fitness deals.
Featured New Year’s Fitness Deals for 2025
REP Fitness
Get free shipping and discounts on benches, plates, apparel, and more on REP’s sale page.
NordicTrack
Enjoy up to $1,300 off machines and up to $1,000 on smart equipment. Save $1,000 on the 40% incline treadmill.
Tonal
Get $1,000 off the Tonal smart home gym right now for a limited time.
Sole Fitness
Save hundreds of dollars on your favorite Sole Fitness equipment right now for a limited time only.
Horizon Fitness
Shop Horizon’s deal section right now to save hundreds on equipment.
Force USA
Get a free airbike (a $699 value) with orders of $3,999 and more.
New Year’s Fitness Deals on Strength Equipment
Stocking up on a few pieces of strength equipment can help you build a regular training routine right at home. If you’re interested in snagging a few must-have pieces of strength equipment, these are the absolute best deals.
- Again Faster: Get 20% off KNKG bags, including more deals across the entire website right now.
- Amazon: Get discounts on at-home strength equipment like dumbbells, kettlebells, and more.
- Bells of Steel: Get up to 30% off select items
- Bowflex: Save up to $800, plus free shipping
- Fringe Sport: Shop their 12 days of Fitmas sale right now for discounts on strength equipment
- Flybird Fitness: Shop the Christmas sale for 25-30% off weight benches, adjustable dumbbells, and more
- Force USA: Get a free airbike ($699 value) with orders of $3,999 and more
- Giboard: Get up to 25% off during their Christmas sale right now. Use code BarBend10 for an extra 10% off
- GoRuck: Get deals on popular GoRuck bags on their sales page
- Gymreapers: This company offers discounts all of January, so expect more
- Life Fitness: Shop Life Fitness outlet sales right now and stay tuned for more discounts
- PRX Performance: Stay tuned for their New Years sales
- Rogue Fitness: Look out for daily shipping deals
- REP Fitness: Get free shipping on all orders
- SMRTFT: Expect deals on SMRTFT’s adjustable dumbbells this season
- Titan Fitness: Get 15% off all power racks and free expedited shipping on orders over $500
New Year’s Fitness Deals on Cardio Equipment
Have you been eyeing a new treadmill or exercise bike? Or maybe there’s a walking pad you’re dying to put in your home office. Shop our favorite New Year’s deals on cardio equipment this season.
- NordicTrack: Enjoy up to $1,300 off machines and up to $1,000 on smart equipment. Save $1,000 on the 40% incline treadmill
- Sole: Save hundreds on Sole’s cardio equipment right now
- Horizon Fitness: Save hundreds across the entire website during their current sale
- Life Fitness: Expect sales on cardio equipment this New Year’s season
- Titan Fitness: Get free expedited shipping on orders over $500
- Assault: Get up to $500 off the Elite line
- ProForm: Get up to $2,000 off
- CAROL Bike: Stay tuned for holiday and New Year’s sales
- Ergatta: Save up to $550 on rowers plus free shipping
- Sunny Health & Fitness: Come back for Sunny Health & Fitness deals
- Echelon Fitness: Save up to $3,500 and free shipping
- Urevo: Get up to 50% off select treadmills
- WalkingPad: Save hundreds on WalkingPad treadmills right now
- Xterra: Save up to 70% on rowers, treadmills, ellipticals, and bikes
New Year’s Fitness Deals on Supplements
Whether you’re wanting to test a new pre-workout supplement or in desperate need of a protein powder restock, we’ve got you covered. We’ve gathered all the best supplement deals for this new year.
- Bear Balanced: Stay tuned for discounts on Bear Balanced creatine gummies
- Cellucor: Get discounts on C4 supplements right now, including their pre-made pre-workout drinks
- Gainful: Free shipping on orders $75 or over, save an extra 10% on all product bundles
- HLTH Code: Free shipping on 2+ bags
- HUEL: Donate $5, get 20% off and free shipping on orders over $65
- Jacked Factory: Free shipping on orders $150+
- Legion: BOGO 50% off
- Liquid IV: Check back for more Liquid IV deals
- LMNT: Enjoy their Chocolate Medley back for a limited time
- Momentous: Free shipping on orders $75+
- ONNIT: Subscribe and get 25% off supplements
- Performance Lab: Subscribe and save up to 32%
- Ritual: Save 20% on any single item subscription and up to 35% on bundles
- Sports Research: More Sports Research supplement deals are sure to come for the New Year
- Transparent Labs: Free shipping on orders over $99
- Wellah: Come back for Wellah’s holiday deals
- Xwerks: Get free shipping on orders over $75
New Year’s Deals on Recovery Equipment
As temperatures drop, it may be time to finally invest in one of the best home saunas. Shop deals on recovery equipment during this holiday season.
- Hyperice: Shop the Hyperice holiday sale for up to $200 off and enjoy free express shipping
- Polar Monkeys: Get $300 off all plunges and a free 6-month care kit. Plus, enjoy 0% APR for up to 24 months
- Sunlighten: Stay tuned for Sunlighten’s deals this holiday season
- Sun Home Sauna: Save up to $700 on all saunas and plunges
- The Plunge: Get $500 off plunges and $1,000 off saunas during holiday sales
- Therabody: Save up to $100 during their holiday sales
3 Ways to Find the Best New Year’s Fitness Sales
Not sure how or where to start your shopping spree? Learn a few tips and tricks to save the most money this holiday season.
1. Subscribe to Newsletters
Spam mail can fill up your inbox way too quickly. But the holiday season isn’t the time to unsubscribe. On the contrary, most fitness companies tend to send updates on sales in their weekly or monthly newsletters.
So, subscribe to different email newsletters from your favorite fitness companies to stay in-the-know. Plus, you can always unsubscribe after your shopping is complete.
2. Do Some Research
Not sure what to expect this holiday season? Doing a little research before you shop can help you find select pieces of must-have fitness equipment.
To ensure you’re not splurging for no reason, make a list of the supplements or pieces of equipment you’d really love to buy. Then, consider your personal budget and how much you can realistically spend on each individual wishlist item. This will help you prevent any over-the-top purchases in the heat of the moment.
3. Use Social Media
Many fitness companies post on social media to advertise new sales or promotions. So, following your favorite brands’ social media accounts can help you stay updated. Sometimes, they’ll even post before a sale starts, so you know what to expect.
Final Word
The new year is an ideal time to set some new fitness goals, especially considering you can find just about any piece of equipment or supplement at a discounted price. If you’ve been longing after a new treadmill or workout supplement restock, there’s no time like this holiday season.
FAQs
Do weights go on sale in January?
Yes, you can find plenty of weights among the best new years fitness deals, including dumbbells, kettlebells, bumper plates, and more.
When can I start shopping new years fitness deals in 2025?
While different sales may vary from one brand to the next, you can expect most companies to start their new years fitness sales on January 1st.
What fitness equipment is on sale for new years?
You can find all kinds of equipment on sale in the new year, including treadmills, free weights, fitness supplements, and more.
