For me, you hit the nail on the head is every show is different and run differently. We’ll take those two extremes. World’s Strongest Man and Giants Live are probably the extremes. You’ve slowest pace competition and the fastest pace competition.
Now, if you’re someone in the gym that likes to take your time, you like to have a good amount of time between sets. You might do one or two events a day, in terms of training. You’re going to struggle when you go to a Giants Live show because you’ve got to fit five events in at a fast pace.
You don’t have time to wait around and do your warm-ups when you want to. You’re told you got to go. You’ve got a few minutes to get on to the next event. You do see guys that might do well at World’s Strongest Man struggle in those one-day show.
Likewise, you see the guys that like the fast-paced shows because at a one-day show, let’s take as an example, you start and you get on with it. If you have a bad event, you get on straight to the next event. It’s not the end of the world because the pace is moving all the time.
At World’s Strongest Man, if your first event goes badly, you could potentially have to wait till the next day to do an event. Mentally, that can play on your mind. You’ve got a lot of time to sit around. There’s not a lot to do at World’s Strongest Man, a lot of the time.
You could do one or two events a day and then you’re sat in your hotel room for the rest of the day. If events have gone badly, you’re there, you’re thinking about it, and it’s getting on you, whereas when it’s fast-paced, you don’t have time to just sit and mope, and feel sorry for yourself. You’ve got to go and get on with the next event.
It can work in the opposite way as well. Some people with that space, they have time to recompose themselves, come back the next day. One thing I noticed with athletes at World’s, it’s not so much for physical exhaustion. It’s the mental exhaustion, because it is so long, because it’s such a slow mover, because you’ve got…
It is the one show where the cameras come first over the athletes. They will send up the drone to get their shot. They’ll take shots again and again, very much like working on a film or something like that. They want the visual when it goes out on TV to be perfect.
The one-day shows are not so much like that. They’re recorded around a sport. World’s Strongest Man, it’s like an event for TV. They’re the big differences, I guess, between those shows. World’s Strongest Man is still, without question, the king of the mountain in terms of titles to win. It’s the title that, as a general fan, you know about.
As hardcore fans, we love the Arnold’s. We love the WUS competitions. The Rogue Invitational looks like it’s going to be amazing. As a general fan, no one knows what they are. That World’s Strongest Man title is still the king for sponsorship deals, for recognition. In terms of titles for athletes, it’s going to launch their career to a new level.